My wife and daughter read their fair share of magazines and hence are exposed to many commercial featuring beautiful women and men promoting stuff that we need to buy to become happy. As my daughter is setting her sight on becoming a professional photographer we often discuss the commercials from a photographic perspective. The models are an illusion created to please our brain an create a stop effect. In real life they are still beautiful people, but in the adds they have undergone a transformation towards the unattainable ideal of a human being. You won't believe what can be done on the photo retouching process. Sometimes it is gentle and subtle changes underlining the already existing beauty. But sometimes it is deep and transformative changes, that creates another person. I'm not a fan of the latter, but can accept minor retouching to enhance what is already there. Let me give an example. In January I had the pleasure of working together with an new model with a very ...
En blog om udvikling - både som menneske, fotograf og virksomhedskonsulent